Divested

Andy’s Lekland was founded in 2007 and was the first full-scale playland company in Sweden.

100k

Pancakes served every year

10k

Birthday parties hosted

20k

Qubic metres of playland

Divested

Business Description

Andy’s Lekland was founded in 2007 and was the first full-scale playland company in Sweden. The vision since the beginning was to create high quality experiences for children and adults, and to inspire people to engage in more play, learning and movement.

Today, the company is the leading operator of indoor playlands in the Stockholm region with 5 centres with approximately 1 million visitors per year. In recent years, Andy’s has developed a new concept – Andy’s 2.0 – a holistic service that offers the children more varied acticvities (i.e, birthday party rooms, innovative game areas) and better environments for the adults (e.g., clean and modern lounge areas and high quality café/restaurant area).

Company information

Company Andy’s Lekland
Status Divested
Industry Leisure and entertainment
Nalkas ownership 92%
Investment year 2014
Year of exit 2017
HQ Bromma, Sweden
Turnover 2015 SEK 53m
Employees N/A
Website www.andyslekland.se
CEO Patrik Engman

Investment Rationale

Build on a strong concept suited for broad roll-out in a developing market segment, which faces limited competition on a European level. Offer a unique experience for the entire family that stimulates children to be active through play.