Forsbergs Fritidscenter
Divested
Forsbergs Fritidscenter is Sweden’s leading distributor of camper vans. The company was founded in 1991 by brothers Christian and Mathias Forsberg.
Investment year: 2011
Year of exit: 2021
Turnover: SEK 798m
- 798
million SEK revenue
- 107
employees
Since its inception, Forsbergs has grown from a small family-run business to an organisation with more than 60 employees.
The company offers some of the strongest brands in camper vans such as: Challenger, Concorde, Hobby, Niesmann Bischoff, Frankia och Bürstner.
The company has seven locations in the central and southern region of Sweden.
Investment year:2011
Year of exit:2021
Turnover:SEK 798m
Industry:Capital goods
Nalkas ownership:52%
HQ:Hyssna, Sweden
Employees:127
Website:www.forsbergsfritidscenter.se
CEO:Jonas Karlsson
Investment background
Leading retailer with strong brand portfolio benefitting from a growing market characterised by a shift to campers from caravans and motor yachts. Significant opportunity for geographic expansion as well as ample room for future acquisitive growth.
Nalka’s Ambition
Strengthen Forsbergs market position and drive growth through consolidation, acquisitions and geographic expansion.