Paul Brunngård
Divested
Paul Brunngård is a distributor and brand owner of shoe accessories in the Nordics.
Investment year: 2014
Year of exit: 2020
Turnover: SEK 129m
- 35
years in the business
- 3000
retailers in the Nordics
- 535
km of shoe lace sold
Paul Brunngård is a distributor and brand owner of shoe accessories in the Nordics and offers a wide assortment of shoe care products, socks, insoles, laces, anti-slip-protection and additional foot care products.
The company was established in 1983 in Sparsör in the south of Sweden by the Brunngård family. The head office is located in Viared, close to Gothenburg. Paul Brunngård also has a network of showrooms in Stockholm, Oslo and Helsinki.
The company owns, amongst other brands: Paul Brunngård, Springyard, 52bones and Shoe Shame. In addition, Paul Brunngård is also a distributor of, amongst other brands: Collonil, Ecco, Grangers and Pedag.
The Paul Brunngård company name was established in 2019. Prior to this, the company operated under the Brunngård brand.
Investment year:2014
Year of exit:2020
Turnover:SEK 129m
Industry:Retail, distribution and product development
Nalkas ownership:50%
HQ:Borås, Sweden
Employees:35
Website:www.brunngard.se
CEO:Paul Brunngård
Investment background
Paul Brunngård has a strong position within distribution of shoe accessories in Sweden. The company has built long term relationships with many of the leading retailers in the Sweden as well as establishing a portfolio of proprietary brands such as Springyard, 52Bones and Shoe Shame.