Norstat

Current

Norstat is one of the leading data collectors for market research and insight in Europe.

Investment year:  2024

Turnover 2023:  NOK 1bn

- 4.1 M+

panel members

- 19

markets where Norstat has panel members

- 3.6 K

customers

Norstat is one of the leading data collectors for market research and insight in Europe. The company uses well-grounded research methods to collect reliable data about any desired topic or target group, supporting companies all over Europe in decision-making and company development.

The company was established in Norway in 1997 and has since grown its geographical presence to include Denmark, Sweden, Finland, Estonia, Latvia, Lithuania, Poland, Germany, the United Kingdom, France, Switzerland, the Netherlands, Austria and Italy.

Investment year:2024

Turnover 2023:NOK 1bn

Industry:Market research

Nalkas ownership:62%

HQ:Oslo, Norway

Employees:300

Website:https://norstat.co/

CEO:Erling Eriksen

Investment background

Norstat has a leading position within the Nordic data collection market, a market which is expected to grow on the back of secular trends such as an increased need for data driven insights. Attributable to its superior data quality and proprietary panels, Norstat is ideally positioned to capture market growth and has good potential to further strengthen its position in the rest of Europe, both organically and through acquisitions.